odds of erectile dysfunction (ED) and premature ejaculation (PE) between homosexual and heterosexual men. Methods: A thorough search of Medline. The integrated effect size suggests that the net persuasive effect between homosexual and heterosexual imagery does not differ. We find. Homosexuality is romantic attraction, sexual attraction, or sexual behavior between members of .. An individual homosexual, heterosexual or bisexual person may be masculine, feminine, or androgynous, and in addition, many members and For a Better Understanding of Sexual Orientation & Homosexuality" (PDF).
Title: Commitment and investments in homosexual and heterosexual among heterosexual romantic relationships, literature suggests homosexual Commitment and investments in ghrs.info, kB, Adobe PDF, View/Open. Heterosexual: Se refiere a las personas que tienen sentimientos románticos y sexuales, en su mayoría, por personas del sexo opuesto. Homosexual (o “gay”):. AFFIDAVIT IN RESPECT OF PARTIES TO PERMANENT HOMOSEXUAL OR. HETEROSEXUAL RELATIONSHIP. [Section 7(1)(g), read with sections 11(6) and.
The integrated effect size suggests that the net persuasive effect between homosexual and heterosexual imagery does not differ. We find. Archives of Sexual Behavior. Download PDF Homosexual pedophilic males showed little difference in responses to physically mature males and females. Key words. heterosexual homosexual pedophilia penile response gender identity. whether they are homosexual, heterosexual or bisexual in orientation DC9/$FILE/aa%ghrs.info [cited Jun 13]. National.
Inat the height of her career pdf the Hollywood studio system, Dorothy Arzner directed Craig's Wifea domestic melodrama featuring Rosalind Russell as Harriet Craig, a house-obsessed wife who drives her adoring husband away through her preoccupation with maintaining perfect pdf over the immaculate interior of their marital home.
Frequently credited as homosexualidad vehicle that lifts Russell from bit-player to star, Craig's Wife is equally significant in marking the eclipse of another acting career, that of William Pdf. Nowhere seen except homosexualidad the interior sets he designed, Haines's uncredited contribution to Craig's Wife completed his transformation from leading man to interior designer, a professional role in which open knowledge homosexualidad his homosexuality would prove less of a career impediment.
Confirmed by the look of the film, Haines's talent for interior design secures his offscreen position as a celebrity designer whose gayness is a foregone conclusion. In stark contrast to this biographical narrative of sexual notoriety and professional success, the fictional Harriet Craig's talent for interior design, also confirmed by the look of the film, spells homosexualidad end of her middle-class marriage and leads to her ultimate isolation within the empty family home.
The suggestion that homosexuality and heterosexuality heterosexualidad different relations to the spatial and narrative co-ordinates of domesticity and publicity is not a new one but the particular combination heterosexualidad elements evidenced heterosexualidad Craig's Wife — lesbian director, gay homosexualidad, heterosexual mise en scene — invites critical inquiry because it has homosexualidad potential to break open a number of accepted truths around sexuality and space as they pertain to Hollywood melodrama.
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Volume Dorothy Arzner's Wife : pdf sets, homosexual scenes Lee Wallace. Oxford Academic. Google Scholar. Cite Citation. Permissions Icon Permissions. Abstract Inpdf the height of her career in the Hollywood studio heterosexualidad, Dorothy Arzner directed Craig's Wifea domestic melodrama featuring Rosalind Homosexualidad as Heterosexualidad Craig, a house-obsessed wife who drives her adoring husband away through her preoccupation with maintaining perfect control over the immaculate interior of their marital home.
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Part D required a behind this may be allied to whether not the respondent to state their sexual orientation. Furthermore, to their sexuality. To measure tolerance of homosexuality, a Data analysis newly created scale was developed since the majority of existing scales reflect an Data analysis was conducted on the usable assumption of a dominant heterosexist questionnaires using a variety of tests in SAS paradigm, which may lead or offend Enterprise 5.
A factor analysis confirmed the respondents. This new scale adopted principles validity of the scales, and cronbach alpha of the semantic differential measurements. In this study a level of al. Simple linear unacceptable, condemned, and liberated. Thereafter, a t test was used to maddening, pleasing, criticism, and praise are determine the difference in attitudes across informed by the analysis of a South African gender and for each product sector Bereson et context, whereby homosexuality is considered al.
In Hypothesis 3: In line with an objective of this addition, tolerance to homosexuality resulted study, this hypothesis tested gender as a in neutral tolerance levels from male non- moderator of the formation of consumer heterosexuals, and positive tolerance levels attitudes. This hypothesis was shown to be from female non-heterosexual respondents.
Furthermore, for advertisement 6, positive attitudes where formed by males but females Hypothesis H4a: The fourth hypothesis H4a showed more neutral responses. In terms of tested the differences in attitudes between purchase intentions, negative purchase male heterosexual attitudes when viewing each intentions were evident across both genders.
This hypothesis is related to Furthermore, female and male heterosexual hypothesis 3, which proposed that there is a respondents showed neutral attitudes in terms statistically significant difference between the of their tolerance of homosexuality. The first there is a difference between male hypothesis met this objective and tested the heterosexual attitudes when viewing relationship between tolerance to independent advertisements.
Given that the homosexuality and consumer attitudes. The Bonferroni test shows that there Hypothesis 2: The second hypothesis tested is a significant difference between the relationship between heterosexual advertisement 6 and all other advertisements.
Furthermore, the positive attitudes than advertisement 1. The received by respondents than advertisement Bonferroni test shows that there is no 2. Lastly, the mean difference difference between advertisements 4 and 8 between advertisements 4 and 8 shows that high intimacy male advertisements among advertisement 8 was better received than female consumers.
However, a difference advertisement 4. This implies that the exists between these two groups, implying that technology sector elicited more positive respondents negatively view high intimacy attitudes than the fashion sector. Research conducted by Holland and Gentry Attitudinal differences within the fashion can be used to shed light on this sector: In the fashion sector there is a outcome. Similarly, if the consumer is well- tolerance to homosexuality was neutral.
This versed with a brand, and are aware of past implies that the student population may not be support for their consumer group, they will overtly heterosexist, but rather indifferent to show more interest or a more positive attitude homosexuality.
Mattews, which looked at student attitudes as a consequence of their educational To relate these findings to the homosexual environment. Educational environments consumer, the use of fictional brands may have harbour the most tolerance to different had an adverse effect on some of the non- lifestyles and, in effect, can re-socialise young heterosexual respondents.
Thus, failure to have consumers. A similarity was evidenced by the fact that negative attitudes were formed for Another more superficial reasoning behind this advertisements 4 and 8, which both depicted unexpected outcome may be as a result of the high intimacy levels between males.
Non-heterosexual homosexual advertising, on condition that respondents may have analysed the male homosexuality is not the focus of the advertisement further and not have been advertisement. In effect, this research confirms enticed by the style of fashion depicted in the Hooten, Noeva, and Hammonds advertisement, or may they may have failed to research that found that heterosexual understand the networking service that was consumers do not form positive attitudes advertised in the technology sector.
The towards male homosexuality. Bhat et al. This show that tolerance to homosexuality does may be a by-product of social discrimination affect consumer attitudes towards the resulting in non-heterosexual respondents advertisement.
This notion implies that experiencing shame for their sexual marketers must pay careful attention to orientation, or fear of being overtly positive determining the tolerance level of their market. Attitudes formed by respondents showed an influence on purchase intentions Bhat et al.
A consumer who technology sector that showed more positive forms positive attitudes towards the attitudes in both male and female heterosexual advertisement will be more likely to purchase respondents than the fashion sector did.
In from the brand. Thus, based on this notion, addition, low to high intimacy of female careful attention must be paid to ensuring that imagery in advertising is more feasible than the composition of the advertisement elicits making use of male homosexual imagery positive attitudes. However, sector is a fundamental component in more investigation is necessary to determine effectively targeting homosexual consumers in the intrinsic differences between consumers.
Firstly, marketers need to ensure that the targeted homosexual consumers do in This implies that a consumer may find it fact identify with the brand. This could be difficult to identify with homosexual imagery, determined through market research of a which is unlike their own. Secondly, a brand that discussed in research conducted by White and is looking to target homosexual consumers in Dahl , which shows that the consumer is mainstream advertising, should gain adequate more likely to feel less connected to a brand insight into the secondary heterosexual market that is associated with an out-group.
Thus, it to which the brand also appeals. With regard may be inferred that heterosexual consumers to tolerance to homosexuality, the sample was may not identify with the technology sector as seen as tolerant to homosexuality, therefore a reflection of the self, and thus be more open brands that target the educated youth have to associate this sector to imagery that is more freedom in illustrating homosexuality in different to their identity.
This is unlike the their advertising campaigns. As a result, marketers should minimise the use of male The possibility of advertising to the intimacy in their campaigns.
The findings homosexual consumer provide evidence that this could lead to negative attitudes and lower levels of purchase It is evident that there is in fact a feasible way intentions among the heterosexual consumer.
With this in product sector, and gender of the homosexual mind, the product sector influences the models in the advertisement do influence successfulness of such a marketing campaign.
Homophobia: theoretical and practical. This research adds to an updated review of the literature. Marketers This study can be unmarried and unequal? Industrial used in targeting homosexual consumers and Labour Relationship Review, 54 3 : can be further applied to successfully Journal of Homosexuality, 54 4 : Given this shift in consumer mind-sets leads to Berenson, M.
With careful analysis T. Journal of Advertising, 27 4 : The gay family in Intimacy, gender, and product sector were not the ad: consumer responses to non- tested directly in the questionnaire. This traditional families in marketing resulted in the inability to develop results for communications. Journal of Marketing each construct in isolation. It is advised that Management, Questionnaire design: how to isolation.
Furthermore, analysing the plan, structure and write. Saxon differences in environments can provide more Graphic Ltd: India.
Out in the market: A regard to external factors. Journal of generalisability. Macromarketing, 22 1 : Cant, M. Marketing Management. Cape Town: Juta. In conclusion, the use of homosexual models Cock, J. Ensexing gay and lesbian in mainstream advertising should be rights: the equality clause in the South implemented with care among certain African Constitution. This study successfully International Forum, 26 1 : Journal of Joubert, P. First Edition. Cape Town: 13 3 : Fejes, F. Defining the Kates, S.
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Advanced Search. Article Navigation. Close mobile search navigation Article Navigation. Volume Dorothy Arzner's Wife : heterosexual sets, homosexual scenes Lee Wallace. Oxford Academic. Google Scholar. Cite Citation. Permissions Icon Permissions. Abstract In , at the height of her career in the Hollywood studio system, Dorothy Arzner directed Craig's Wife , a domestic melodrama featuring Rosalind Russell as Harriet Craig, a house-obsessed wife who drives her adoring husband away through her preoccupation with maintaining perfect control over the immaculate interior of their marital home.
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